VISIBLE RANKING — ONLINE MARKETING

What to know if you want to maintain your website by yourself?
Part 2: Basic tools for site maintenance

There are a lot of good HTML tutorials online from beginning to intermediate and advanced levels. You can find almost everything about HTML and other web design coding languages at www.w3schools.com. This article and the followings, however, only aim to help you gain some fundamental knowledge of essential tools and HTML basics – not enough to build a whole website but perhaps enough and quickly enough to know what to use to look at an HTML page and know what’s what and to maintain the web pages by yourself.

“Your computer is infected! Windows has detected spyware infection!”
Possible solutions when spyware hijacked your computer

This is not about online marketing, but I want to post it with a hope that some will find it useful dealing with malware and spyware. It took me hours trying to find the right and free tools, so here they are for your reference.

What happened

Although pretty aware of spywares, malwares, keyloggers, viruses… and all of those, my computer got infected with Trojan Keylogger while I was browsing for some music videos on a website. I didn’t download anything; a popup just suddenly flashed, then the computer shut down and re-started by itself!

What to know if you want to maintain your website by yourself?
Part 1: Website maintenance and CMS [Content Management System]

Do-it-yourself website maintenance has multiple purposes: cutting costs, taking control of the online content, speeding up the maintenance process, securing data confidentiality… If you suddenly want to or have to deal with website maintenance, what do you need to know? This article and the subsequent ones hopefully will give you some ideas about website maintenance process.

Learning web design with Dreamweaver based on MS Word knowledge and perspective

If you’re in marketing, I’m pretty sure that you’re very familiar with MS Word. Believe it or not, your MS Word knowledge will make it easier for you to understand web design and even create web pages with Dreamweaver. Hopefully, this article will help you gain some fundamental understanding about web design and web design with Dreamweaver.

Wonder why people use Dreamweaver to create and maintain web pages. Here are some cases when Dreamweaver has a complete advantage over text editors

Dreamweaver is considered by many one of the best HTML editors, if not THE BEST HTML editor currently available. It’s more than just another WYSIWYG [What you see is what you get] software where you can design/develop web page without having to know HTML. I will have multiple posts about Dreamweaver and how to use it to create websites and HTML emails for marketing professionals. This post is going to be about how using Dreamweaver saved me and probably you lots of time and efforts compared to using a text editor.

Want to edit your photos but don’t want to install any software? Use free online photo editing applications.

Already knew about several great free image editors but don’t feel like them, let’s start exploring some other option: free online photo editing applications. These are web-based applications, so you only need to go to some websites and edit your photos online; and they’re free [at the time of writing this article].

Also, since you don’t have to install anything, you can test out as many applications as you want to find out which one you like the best. There’s no harm done to your computer, again no installation and no un-installation. You may have to sign up for a free account in order to use the application.

Create Excel dropdown list step by step guide

Just like a drop-down list on a web page, the drop-down list on an Excel spreadsheet presents a [limited] number of options for you to select, thus limit potential data entry errors and make the output more consistent and uniform. The drop-down list mentioned in this post has a down arrow button, but it is not the Filter/AutoFilter functionality of Excel, which can be accessed through menu Data > Filter > AutoFilter.

Create web graphics with Photoshop - The Fundamentals
Part 2 - Save image for the web / Optimize image for the web

Already know about different image types supported by web browsers, below are some simple steps to save your images for the web with Photoshop.

To save image for the web or to optimize it for the web, you just need to open your image in Photoshop, then go to menu File > Save for Web or File > Save for Web & Devices with CS4, or you can use the combination of keys Ctrl Alt Shift S. No matter what versions of Photoshop you’re using, a dialog box will appear to let you change your image settings and your image size. That’s basically it.

Create web graphics with Photoshop - The Fundamentals
Part 1 - GIF, JPG, or PNG

Photoshop is a very deep software, you can play and learn with it for hours, days or even years and probably still discover something new and interesting about it. This post or series of posts aims to provide you with fundamental but easy skills to understand as well as to create better imagery for the web in a matter of minutes.

Part 1 is about image types supported by web browsers: GIF, JPG, or PNG. If you know about this already, then check out part 2 Save image for the web.

Create custom color palette / custom swatches palette in Photoshop
Updated for Photoshop CS4

Photoshop comes with many built-in color swatches palettes. However, more likely the colors in these palettes are not the ones you’re going to use. Without a custom color swatches palette, whenever you want to use your colors, usually you’ve got to manually enter the RGB or CMYK color values. That’s obviously not very efficient considering you may enter the wrong RGB or CMYK values. Thus, if you have certain color palettes that you use all the time, it’s recommended to create your own custom color palettes so that you can easily use them with Photoshop short-cut or the eye-dropper tool.