Tag Archives: SEM



Google Places “At a Glance” Wrong Description


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Google displays wrong information under your Google Places “At a glance”?
Find out why and how to fix it


Google Places - Wrong descriptive terms

Google Places has been around for quite some time. Since my first post about how to use Google Places to your local business advantage, there have been questions regarding the accuracy of the information displayed under the “At a Glance” section on the Google Places page. For many people/websites, the descriptive terms are insufficient; for others, they are inaccurate and sometimes to the point of providing incorrect information that the owners have never provided while listing their businesses on Google Places.  Read more...

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Google Places – Google Local Business Listing


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Get your business on Google Places


Google Places

In the previous post Has Your Website Search Ranking Dropped Lately? we briefly mentioned search localization emphasizing the fact that today’s search engines tend to give more priority to local search results over general search results. A search term like “London pizza” on Google UK will give pizza restaurants based in London more priority over the rest as Google displays a map with highlighted London-based pizza stores at the top of the search results. To take advantages of this change and trend in search, you can and should list or claim your business with Google Places.  Read more...

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Has Your Website Search Ranking Dropped Lately?


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Possible reasons why your website search ranking changes over time or even overnight.


Search ranking sinking

Search engine algorithm

Times change, people change and so does search engine algorithm. If algorithm sounds like a big word to you, as it does to me, then consider it as a giant set of complex [mathematic] formula that search engines like Google, Yahoo! or Bing develop to decide which websites are more relevant to what people search, thus will be displayed at the top, compared to all the sites indexed in their database.  Read more...

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Simple Ways to Increase Website Traffic & Search Ranking


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Make your website more search engine friendly and enhance its traffic and visibility.


Increase website traffic

Already knew about how search engines work, here are some simple but fundamental ways to increase your website traffic and its visibility.


Just because your site was indexed doesn’t mean it’s visible

The bad news: Web spiders have the capability to crawl and index all pages within your website, and depending on the complexity of your site architecture/layout, they may miss some or many pages of your site, or sometimes your entire site. The worse new: your site may get read and indexed by search engines, but it may not appear in search results – not visible at all.
The main idea about increasing your site traffic and making your website more visible is to provide both your readers and search engines what they want.  Read more...

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How Search Engines Work


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How Search Engines Read and Index Web Pages

Search engine image

This article is to provide you with the very first steps of making your website VISIBLE for search engines that is to understand how search engines work. Understanding how search engines work should happen before any SEO [Search engine optimization] works, and even before the website is created.

About search engines:

Search engines use web robots or web crawlers/ web spiders, which are programs traversing the website automatically, to index the web content to their database. Search engine’s job is to provide people with the information that is as close to what they searched for [known as search terms, keywords, key terms] as possible, no matter what form the requested information is in text, image, or video.  Read more...

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